Retail Buyers Association Catalog
Chris Gallup, Controller at Ann Arbor-based Ideation Gifts, approached Information Works in search of a way to increase the capacity and profitability of the company’s semiannual buyers meetings. Outdated technology made it cumbersome for the gift product supplier’s customers to order and replenish quantities of Ideation unique gift products, so Chris was looking for a break-through solution to the problem.
Chris turned to Information Works solution team to implement a full-service web portal enabling retailer associates a full range of customer services, including online ordering, receiving information about the latest products, and a calender of special Ideation events.
Special Tool E-Commerce Storefront
For years, the creative team of The Word Baron had produced a print version of Cutting Edge Technologies’ product catalog featuring high performance cutting tools. When Cheryl Baron, President/CEO of The Word Baron, was asked by CET to create a web version of the catalog enabling online ordering by Cutting Edge customers from around the world, she turned to Information Works for the solution.
Using a robust e-commerce solution that features online shopping cart functionality, custom-designed programming components, and bullet-proof Rackspace web hosting. Information Works delivered The Word Baron's client a solution that now enables customers around the world to place cutting tool orders in seconds.
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Automotive Service Equipment E-Catalog
Cheryl Baron, President/CEO of The Word Baron, has a team capable of producing print-based service equipment catalogs for automotive dealerships. These catalogs combine thousands of equipment products manufactured by hundreds of suppliers into large, data-packed books which are used daily in service departments throughout North America. When Cheryl’s clients began to ask for web and CD-ROM versions of service equipment catalogs to be published simultaneously with the
print versions, Cheryl came to Information Works looking for an answer to her challenging content management problem.
Information Works, along with the Word Baron creative staff, has developed a seamless process for simultaneous cross-media publishing of the service equipment catalog in print and web formats. As a result, The Word Baron's automotive clients enjoy a unique marketing and sales
advantage as well a increased customer satisfaction.
Visit The Word Baron Inc. website
Automotive Installer Service Center
Dennis Samfilippo, Inalfa Sunroofs CEO, appreciated the fact that, in order to maintain the company’s leadership position as a global aftermarket sunroofs manufacturer, he needed to maintain excellent customer support to his national team of independent distributors and
installers. Dennis came to Information Works solution designers with a tall order: he wanted to combine the manufacturer’s make/model-specific installers instructions, sales and marketing information, and essential forms into a completely redeveloped Inalfa technical information
portal.
Using Joomla! technology enabling in-house content management along custom-programmed modules developed to provide additional functionality, Information Works' solution team designed and deployed a full-service web portal that now enables Inalfa Sunroofs distributors to locate the most up-to-date product and service information available.
Visit Inalfa Sunroofs website
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